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Brian Heater
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OxeFit kicked off 2021 with a healthy
Image Credits: OxeFit
“The XS1 is the only at-home fitness system that offers the same level of all-body cross functional workouts as those available in professional training facilities, while leveraging robotics and artificial intelligence to deliver personalized insights and coaching that let you take control of your own personal journey to a stronger life,” co-founder and CEO Mohammed Shanableh said in a release.
In addition to increased competition over the past year, the company will have to contend with broader slowing industry sales as gyms have reopened in various locales. Meanwhile, companies like Peloton and Tempo have recently announced sub-\)">500, entry-level products, while OxeFit’s system starts at Though the company is taking a more pro athlete-focused approach to the market, enlisting names like Dak Prescott, Jalen Ramsey and Matt Kemp to help promote its platform.