Nike acquires RTFKT, an NFT studio founded in 2020, for an undisclosed sum; RTFKT raised an $8M seed in May led by a16z at a $33.3M valuation (Lucas M

[Techmeme]

Lucas Matney / TechCrunch:
Nike acquires RTFKT, an NFT studio founded in 2020, for an undisclosed sum; RTFKT raised an $8M seed in May led by a16z at a $33.3M valuation — Nike is taking a plunge deeper into the world of crypto collectibles, announcing that they're acquiring the NFT studio RTFKT (pronounced “artifact").